Info
Amsterdam-based Senior Designer & Art Director Hessel de Ronde works internationally in graphic design, branding, and digital media — creating clear identities, campaigns, and digital experiences with strong typography and playful precision.
Branding
From concept development to complete visual systems: identities from the ground up, translated into real-world applications.
Digital, Print & Production
Designing across diverse touchpoints — from intuitive, UX-driven websites to tangible expressions in print, materials, and spatial interventions.
Studio Hessel de Ronde
Senior Designer & Art Director
Casestudies
Illustration
Type Design
Editorial Design
Art Direction
Campaigns/OOH
Packaging
UI/UX Design
Brand Identity
UD festival
2022
UD Festival celebrates the timeless sound of the oud — an instrument carrying centuries of history yet alive in the present moment. The identity bridges past and present, echoing ancient melodies while embracing contemporary expression. Rooted in tradition but shaped for today, the design reflects the festival’s spirit: a living dialogue between memory and modernity, between what has been and what is still unfolding.